Sunday, May 07, 2006

Broadcast Tips

[ ] use present tense where possible
[ ] remind listeners of story as you go
[ ] locate opposing viewpoints
[ ] press record on machine as you enter and turn off after you leave so as to get "room tone" -- you can only air what you have permission to air, but you can't air it at all if you don't have it!
[ ] if narrating, read script out loud before recording
[ ] hold script our in front of you so you aren't looking down at the page

*
repackage your broadcast interviews and research for print media:

1. get to know editors. by name.
LOOK TO SEE WHAT THEY PUBLISH.

2. collect writers guidelines, advertizers kits, review publications for
TARGET AUDIENCE, TYPE OF ARTICLE, STYLE

3. Query !
before writing a piece, send an e-mail with an attention grabbing intro (one line) with your credentials

tips:
- include name, address, phone, e-mail on all items incl. photographs, copyright logo.
- send as package
The Headline, The Lead, The Body, The Conclusion (think quotes)
Photographs, Photo Captions, Side Bar
- CYA
1. verify internet info and watch print materials for datedness
2. strive for 2 sources when fact checking, also proof quotes and surrounding info with subjects
3. record/transcribe all interviews and/or "get it writing"
*
one of my instructors said
"you don't need to get a signed waiver of the person/people you're photographing unless your photos will be used for advertising purposes. And even in that case, if it's in a public place one is not necessary."

"With digital, I probably shoot 50 to 100 photos on one subject, (for instance shots of various hooves for an article on hoof injuries) and then easily upload them to my computer where I sort them out and save them in a file on my computer named Hoof Injuries."

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